Quality Content For All and Its Challenges - FLOW: NYC

Affordable, professional photos and videos in a 24-hour turnaround? Sounds like a tall order. But this is the promise soona has made to its customers and, so far, we’ve been crushing it. With soona, businesses of every size can look as big as they’ve ever dreamed. The otherwise expensive and time consuming endeavor of creating professional content is now accessible to anyone. But the road hasn’t always been smooth. Along the way, there have been challenges requiring creative solutions to press forward and maintain our mantra: quality content for all. In this session, Hunter will share soona’s thesis and a few of their solutions from the perspective of post-production.

As a decade-long content creator, Hunter joined soona when it was getting off the ground. Passion projects and big ideas have always been a staple in his creative method. As the post-production manager, he was tasked with building a team of talented individuals and creating the bones for what is now a full-scale editing service. His passion for bringing to life photo and video projects has created a lifelong endeavor to see ideas become a reality.

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